Wed. Nov 29th, 2023
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Renub Research latest report titled “India Air Purifier Market, Size, Forecast 2023-2030, Industry Trends, Growth, Impact of Inflation, Opportunity Company Analysis” India Air Purifier Market Size will reach US$ 1.17 Billion by 2028. Air pollution has become a significant problem in many cities in India, with levels of pollutants such as PM2.5 and PM10 exceeding safe levels leading to increased awareness among people about the harmful effects of air pollution on their health and an increased demand for air purifiers as a means to improve indoor air quality. The 27th Conference of Parties (COP27) to the United Nations (U.N.) Framework Convention on Climate Change, in 2022, reported a 6% rise in emissions in India.

Air purifiers can effectively remove pollutants and contaminants such as dust, pollen, mold spores, pet dander, and volatile organic compounds (VOCs) from the air, thereby improving indoor air quality and minimizing the risk of respiratory problems. The demand for air purifiers has made them more affordable and accessible to a larger population as prices have become more competitive. In addition, people are becoming more concerned about air quality and its impact on their health due to rising pollution levels. Air purifiers are a means of protection, especially for those with respiratory problems or allergies. The growth of air purifiers in India is also attributed to the COVID-19 pandemic, as people are searching for ways to reduce the risk of airborne transmission of the virus. Air purifiers are considered a way to upgrade indoor air quality and minimize the risk of infection.

Type 1 (HEPA+Carbon) Air Purifiers shall thrive in the Future 

HEPA filters can effectively remove small particles such as dust, pollen, and smoke from the air, while activated carbon filters can remove odors, VOCs, and harmful chemicals. Therefore, the combination of HEPA and carbon filters in Type 1 air purifiers provide an effective solution for improving indoor air quality. In addition, the growing awareness and education about the benefits of air purifiers, including the effectiveness of Type 1 air purifiers in improving indoor air quality, have also contributed to their growth in India.

Demand for Fixed Air Purifiers will rise in the Future 

Fixed air purifiers are becoming increasingly popular in India as they provide a long-term solution to improve indoor air quality. Due to advanced technology, efficiency, and performance, they are highly efficient in removing pollutants. Moreover, with growing demand, fixed air purifiers have become more affordable, making them accessible to a larger population, especially middle-class families.

Online Distribution of Air Purifiers in India has grown due to Convenience, Availability, and access to Reviews and Ratings

Access to a wide range of air purifiers from various brands, models, and price ranges is possible through online shopping, enabling customers to quickly compare and select the right product. Additionally, online shopping platforms offer competitive prices and deals on air purifiers, making them attractive to price-sensitive consumers. In contrast to physical stores that may not have air purifiers readily available, online shopping platforms make them accessible across India, regardless of location. These platforms also provide customer reviews and ratings, helping consumers make informed decisions based on other customer experiences.

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Commercial Areas, such as Offices, Factories, and Shops, have higher levels of Air Pollution, contributing to the Dominance of Commercial usage of Air Purifiers in India

The commercial spaces often have poor ventilation and are located in heavily populated regions with high traffic, further contributing to poor air quality. Moreover, commercial establishments have a greater responsibility to ensure their employees and customers’ health and safety, which has led to a higher demand for air purifiers in such spaces. Additionally, commercial establishments have the financial resources to invest in higher-end air purifiers and maintenance services to ensure optimal performance.

Air purifiers’ growth in Mumbai can be due to the city’s High Levels of Air Pollution, especially during the Winter Months

Mumbai is densely populated with high traffic, which increases vehicular emissions and contributes to poor air quality. Furthermore, the city also has industrial areas in its surroundings, which further adds to the pollution levels. In addition, the rising awareness among people about the dangerous effects of air pollution on health has increased the demand for air purifiers in Mumbai. Furthermore, the COVID-19 pandemic has also contributed to the growth of air purifiers in the city as people seek ways to reduce the risk of airborne transmission of the virus. Moreover, the availability of various air purifiers from multiple brands and price ranges, both online and offline, has made them more accessible and affordable to people in Mumbai.

Competitive Landscape.

Blue Star Limited, Honeywell Automation India Ltd, L.G. Electronics India Pvt Ltd, Philips India Ltd, Sharp Business System India Pvt Ltd, Xiaomi Technology India Private Limited, and Dyson are significant companies operating in the India Air Purifier Market.

As more companies enter the India Air Purifiermarket, the competition becomes more intense, with each company trying to differentiate itself from its competitors. For example, companies are investing in research and development to improve their air purifiers’ technology, efficiency, and performance, making them more effective in removing pollutants from the air. They also offer competitive prices, deals, and warranties to attract customers. India Air PurifierCompanies also focus on marketing and advertising to generate brand awareness and increase their market share.

Market Summary:

  • Technology – The Report covers India Air Purifier Market, by Technology in 5 viewpoints (Type-I (HEPA + Carbon), Type-II (HEPA + Carbon + Ionizer), Type-III (HEPA+ Carbon + UV), Type-IV (HEPA + Carbon + Electrostatic), Type-V (HEPA + Carbon + Ionizer + UV Light + Electrostatic)).
  • Mounting Type – By Mounting Type, India Air Purifier Market, breakup in 2 viewpoints (Fixed and Portable).
  • Distribution Channel – India Air Purifier Market, by distribution channel, breakup in 3 viewpoints (Small Retailers, Modern Retail/ MBO, and Online).
  • End-Users – The Report covers India Air Purifier Market, by end-users in 3 viewpoints (Residential, Commercial, and Industrial).
  • State– The breakup of India Air Purifier Market by state is in viewpoints (Pune, Chennai, Delhi NCR, Mumbai, Bangalore, Hyderabad, Ahmadabad, Surat, Jaipur, and others).
  • Key Players– All the major players have been covered from 3 Viewpoints in India Air Purifier Market (Overview, Recent Developments, and Revenue) Blue Star Limited, Honeywell Automation India Ltd, L.G. Electronics India Pvt Ltd, Philips India Ltd, Sharp Business System India Pvt Ltd, Xiaomi Technology India Private Limited, and Dyson.

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